Online Marketing - Search Engine Optimization

Search engine optimization (SEO) is critical for small business websites. As more and more businesses take advantage of the power of the internet, appearing on the first page of an internet search is imperative. Very few internet searchers will go to the second page of search engine results, let alone the third page or beyond. It’s PAGE ONE that counts!

What we see mostly in working with our clients are “online business cards.” The websites may be visually appealing, but are virtually useless when it comes to landing them on the first page of an internet search.

The Yellow Pages are quickly becoming obsolete. Spending the money for an ad in the yellow pages does not produce the results it once did. After interviewing many small business owners, we have confirmed that the return on the investment has been dismal at best. Most people today search online for their products and information. Knowing this, savvy and successful business owners will use their advertising money wisely and strive to be number one by getting the most listings and consequently the most inquiries.

We tailor our services to smaller businesses for the one-on-one personal touch you deserve. We do not believe in impersonal recordings or buttons to push leading to nowhere; we know how frustrating it is to always get a “please leave a message.” When you call, you will speak to one of us directly. Please realize, though, we will spend whatever time is needed with clients on the phone. So if you do reach our voicemail, leave a message so we can promptly call you back and you will receive the same personal consideration with your online marketing and search engine optimization. We look forward to hearing from you!

Website Optimization

If you have one, we will analyze your existing site and evaluate what needs to be done to make it search engine friendly. If your primary goal is to get business from search engine results, sometimes a complete website renovation is necessary. We understand you may have spent a pretty penny on a website and are getting little return from your investment. This seems to be more the rule than the exception. It may have been easy, although time consuming, to build the website and get it up and running; however, the behind-the-scenes optimization – i.e., getting your business on PAGE ONE – is what every website owner really needs.

Our goal is to not only get our clients to appear on the first page of a Google search, but to have multiple listings on the first page, what we refer to as correct search engine optimization. The website must have high power to attain multiple spots on a Google search. The biggest difficulty is getting the content correctly optimized. This is where our personal consultations come into play. Getting to know your business lays the foundation for a successful and rewarding site that in the long run will be the least expensive – and most profitable - purchase you have ever made.

We employ many techniques of SEO to quickly and efficiently bring you a first page listing. Different techniques will bring multiple listings, including an indented listing, attracting much attention to your site. Once there, the information about your site should cause an action, either to call or email for additional information. Then it’s your turn to make that call into a sale!

There is no “one size fits all” web design/SEO. Each website optimization will follow its own course. With Page One Priority, you will get REAL results for a fair price. All of our clients’ businesses have improved after building a new website or search engine optimization. They have become part of our family and we always look forward to hearing from them.